Phil Schiller (Apple Inc.)

Phil Schiller (Apple Inc.)

Apple Senior Vice President of Worldwide Marketing at Phil Schiller speaks about the new iPhone 5C during an Apple product announcement at the Apple campus. (Photo: Justin Sullivan, Getty Images)

Apple Senior Vice President of Worldwide Marketing at Phil Schiller speaks about the new iPhone 5C during an Apple product announcement at the Apple campus. (Photo: Justin Sullivan, Getty Images)