Sheryl Gay Stolberg, THE WASHINGTON POST
WASHINGTON (The Washington Post)— The confidential memo from a former pollster for President Obama contained a blunt warning for Democrats. Written this month with an eye toward Election Day, it predicted “crushing Democratic losses across the country” if the party did not do more to get black voters to the polls.
“African-American surge voters came out in force in 2008 and 2012, but they are not well positioned to do so again in 2014,” Cornell Belcher, the pollster, wrote in the memo, dated Oct. 1. “In fact, over half aren’t even sure when the midterm elections are taking place.”
Mr. Belcher’s assessment points to an urgent imperative for Democrats: To keep Republicans from taking control of the Senate, as many are predicting, they need black voters in at least four key states. Yet the one politician guaranteed to generate enthusiasm among African Americans is the same man many Democratic candidates want to avoid: Mr. Obama.
Now, Democrats are deploying other prominent black elected officials and other surrogates, buttressed by sophisticated voter targeting efforts, to stoke black turnout. At the White House, the president is waging an under-the-radar campaign, recording video advertisements, radio interviews and telephone calls specifically targeting his loyal African-American base.