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2019 Toyota RAV4 Media Drive Interview



2019 Toyota RAV4 Media Drive. Lisa Materazzo, VP, Vehicle Marketing and Communications, interviewed by Roosevelt. We discussed African American car buyers, sales, pricing and much more. The RAV4 is capable for light off-roading.
Toyota introduce the 2019 RAV4 in Carmel, CA 11.15-16.2018.

2019 Toyota RAV4 Media Drive. Jeff Halsey discussed design, RAV4 origin, dynamic torque vectoring, ground clearance, digital display rearview mirrorJBL audio, XSE, Limited, Adventure, hybrids and much more.
Invited journalists to the 2019 Toyota RAV4 Media Drive got to drive all models XSE, Limited, Hybrids and Adventure. The RAV4 is loaded with technology including Apple CarPlay, pedestrian avoidance, blind spot warning, rear view camera with cross traffic alert, adaptive cruise control, Birdseye view 360, JBL audio system, panoramic sunroof and much more.

Our base for the drives was the Carmel Valley Ranch. Toyota executives made presentations on features, design, engines and more for the RAV4. The was also a marketing presentation outlining sales, advertising and marketing for the RAV4. The African American and Hispanic car buyers will be given special attention in marketing efforts by Toyota.
Roosevelt, an automotive Influencer, launched AutoNetwork.com to assist you in making an informed choice before buying.

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