McDonalds Strengths

This Thursday, Jan. 15, 2015, file photo, shows a McDonald’s fast food restaurant sign in Chicago. McDonald’s has been hurt by diners who want something different. Sales have been struggling for more than two years and the company seems trapped in a cycle of bad headlines that likely won’t end soon. Despite troubles, McDonald’s is still a powerhouse. (AP Photo/Nam Y. Huh, File)

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