Op-Ed

A Misguided Big Mac Attack

By Raynard Jackson NNPA Columnist   Two weeks ago, I was sent a video of a Hispanic woman interrupting a speech by Jeff Stratton, president of McDonald’s USA. He was giving a speech at the Union League Club of Chicago.  Nancy Salgado, the Hispanic woman Read More

Op-Ed

What’s in our Shopping Carts?

By Cheryl Pearson-McNeil NNPA Columnist   With a current buying power of $1 trillion, manufacturers and marketers should be paying careful attention to the shopping patterns of African-American consumers. The latest report on Black consumers, Resilient, Receptive and Relevant: The African-American Consumer 2013 Report, illustrates Read More

Business

When Opportunity Strikes: McDonald’s Responds to Charles Ramsey, Cleveland Hero

[BLOOMBERG BUSINESSWEEK] While most of the folks at McDonald’s (MCD) are selling burgers, some are busy putting out fires. In just the past six weeks or so, Massachusetts residents forced the restaurant chain to pull an offensive Big Mac ad, the Center for Science in the Public Interest Read More