How the Music Industry Uses Big Data to Create the Next Big Hit

How the Music Industry Uses Big Data to Create the Next Big Hit

(PBS) – The digital revolution has rocked the music business for more than a decade, changing the way we buy, play and discover new music.

But it turns out digital technology is leaving an even deeper impression. Increasingly, the data that is created by all of this music streaming, buying and sharing is influencing the music that is being created.

It’s all the subject of an article in this month’s issue of “The Atlantic.”  And as part of the “NewsHour”‘s partnership with them, we took a closer look.

I traveled to New York City, which, as loud as ever, is still an important center of the music business.

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